otterly

Tools priced for a solo SEO and tools priced for a team three months past “solo” usually aren’t the same product. Otterly AI sits firmly on the solo end — a Gartner Cool Vendor 2025 credential, a $29/mo Lite plan, unlimited team seats on every paid tier, and 50+ country coverage. The friction lands when usage grows past the 15-prompt Lite cap: Standard jumps to $189/mo for 100 prompts, Premium to $489/mo for 400, Claude tracking isn’t included on any self-serve tier (it sits in the add-on table with contact-only pricing), and Gemini plus Google AI Mode are paid engine add-ons rather than bundled into the headline plan.

The seven alternatives below either ship more prompts at the same price band, bundle the engines Otterly treats as add-ons, or open Claude on a self-serve plan. If a no-commitment starting point helps before working through the comparison, the free AI rank tracker covers ChatGPT, Claude, Perplexity, and Gemini with no credit card.

TL;DR — best Otterly AI alternatives by use case

• Geoptie — four engines including Claude and Gemini bundled, no per-engine add-on math, $49/mo.
• Profound — for enterprise teams that need ten engines and SOC2 alongside crawler analytics.
• Peec AI — multilingual sentiment depth and unlimited seats, with a 3-of-7 self-serve engine pick.

The three picks cover most upgrade paths. Full comparison and per-tool tradeoffs below.

Quick comparison table

All pricing is the monthly-billed rate. Annual discounts apply on most plans. Engine coverage varies by tier on several of these tools — the engine you care about may not be unlocked at the entry price.

How we evaluated

Each tool below was tested in May 2026 against the same criteria: engine coverage on the entry tier (specifically whether Claude and Gemini are bundled or contact-priced), prompt allowance per tier and the cost of additional prompts, seat policy and team-access cost, self-serve checkout vs sales-call gates, free trial or free tier, multi-brand support, and how quickly the dashboard surfaces useful data after signup. Geoptie is on the list and at the top; Profound is the better pick for enterprise breadth across ten engines with SOC2 and HIPAA; Scrunch ships named AI-crawler analytics that pure citation trackers don’t replicate; Ahrefs Brand Radar carries the largest real-search-backed prompt dataset; Otterly itself remains a credible choice for solo SEOs and small marketing teams whose buying decision sits below $30/mo and whose workflow doesn’t require Claude or bundled Gemini. If one of those scenarios fits better than flat-priced multi-engine coverage with Claude on entry, choose accordingly.

1. Geoptie (best for marketing teams that want all four major answer engines on the entry tier, including Claude)

Pricing model: flat per-plan.

Geoptie tracks brand visibility across the four answer engines most AEO buyers track — ChatGPT, Claude, Perplexity, and Gemini — on a $49/mo Starter, with daily refreshes, citation tracking, brand-mention tracking, and competitor share-of-voice in one dashboard. The contrast with Otterly is engine bundling rather than engine count: Otterly Lite ($29) ships four base engines (ChatGPT, AI Overviews, Perplexity, Copilot) with Gemini, AI Mode, and Claude as paid or contact-priced add-ons; Geoptie Starter ($49) ships four bundled engines (ChatGPT, Claude, Perplexity, Gemini) with no add-on stack to compute.

Key features

• Daily tracking across ChatGPT, Claude, Perplexity, and Gemini on every paid tier
• Citation tracking (URL surfaced in an AI answer) and brand-mention tracking (brand named in the answer text) in one dashboard
• Competitor share-of-voice on the same prompt set
• Multi-brand workspaces — 10 brands on Professional, unlimited on Enterprise
• Free AI rank tracker, ChatGPT rank tracker, Claude rank tracker, and Perplexity rank tracker

Pricing

• Free — geoptie.com/geo-rank-tracker. No credit card, no time limit.
• Starter — $49/mo ($41/mo annually). 15 prompts, 2 brands.
• Professional — $99/mo ($83/mo annually). 100 prompts, 10 brands.
• Enterprise — $199/mo ($166/mo annually). 400 prompts, unlimited brands.

Pros

• Claude and Gemini both bundled on the $49 Starter — Otterly treats both as add-ons
• Multi-brand workspaces from Professional up — Otterly Lite is a single workspace
• A genuinely free tier with no time limit

Cons

• AI Overviews, AI Mode, and Copilot aren’t tracked — Otterly covers AI Overviews and Copilot on every paid tier
• Smaller customer-logo set than Otterly’s published list
• No GEO URL Audit volume to match Otterly’s 1,000–10,000-per-month range

2. Profound (best for enterprise brands needing the deepest engine breadth with compliance and historical data)

Pricing model: flat per-plan; enterprise tiers are custom-priced. See best Profound alternatives for the deeper comparison.

Profound is the enterprise step-up when an Otterly buyer has either grown past Premium’s 400-prompt cap or hit the Claude wall. Starter at $99/mo tracks ChatGPT only — narrower than Otterly Lite on engines, broader on prompt count (50 vs 15). Growth at $399/mo opens three engines plus six AI-optimized articles a month — comparable on price to Otterly Standard ($189) plus a Gemini add-on, but with content production included. Enterprise (custom) covers ten engines including Claude, Gemini, Grok, DeepSeek, and Meta AI with SSO/SAML, SOC2, and HIPAA on the table.

Key features

• Up to 10 engines on Enterprise
• Agent Analytics — AI-crawler visibility (Anthropic, OpenAI, Perplexity bots) with Cloudflare integration
• Conversation Explorer with a large real-prompt dataset
• SSO/SAML, SOC2, HIPAA on Enterprise
• Six optimized articles per month included on Growth

Pricing

• Starter — $99/mo. ChatGPT only.
• Growth — $399/mo. Three engines (ChatGPT, Perplexity, AI Overviews) + 6 articles/mo.
• Enterprise — custom. Up to 10 engines, multi-company workspaces, SSO/SAML + SOC2.

Pros

• Broadest engine coverage of any flat-priced tool here
• Growth bundles six optimized articles a month — closer to action than Otterly’s monitoring-only model
• Enterprise covers Claude and Gemini natively, not as paid add-ons

Cons

• Starter is single-engine — narrower than Otterly Lite on engine count
• Growth is 2x Otterly Standard at the engine-comparable tier
• G2 reviews note occasional dashboard slowdowns and a steep learning curve

3. Peec AI (best for European teams that want multilingual brand-mention tracking with granular sentiment scoring)

Pricing model: flat per-plan with per-engine add-ons. See best Peec AI alternatives for the broader comparison.

Peec is the European mid-market option closest to Otterly Standard on price ($95/mo vs $189/mo). G2 reviewers commonly cite the most granular sentiment scoring in the category, brand-mention analytics across 14+ languages, and unlimited user seats on every paid plan — the latter matching Otterly’s seat policy directly. Engine choice is where the model diverges: every Peec tier — Starter, Pro at $245/mo (€205), and Advanced at $495/mo (€425) — caps engine tracking at 3 of 7 available platforms, with each additional engine costing €70/mo on Pro or €140/mo on Advanced. Claude Sonnet 4 remains Enterprise-only via API, the same kind of wall Otterly has on Claude.

Key features

• Multilingual brand-mention analytics across 14+ languages
• Country-level citation breakdown — broader than Otterly’s 50-country base coverage in language depth
• Granular sentiment scoring on brand mentions
• Unlimited user seats on every paid plan
• Looker Studio connector and API on higher tiers

Pricing

• Starter — $95/mo (€89). 50 prompts, 3 of 7 engines, 1 project.
• Pro — $245/mo (€205). 150 prompts, 3 of 7 engines, 2 projects. Additional engines €70/mo each.
• Advanced — $495/mo (€425). 350 prompts, 3 of 7 engines, 5 projects. Additional engines €140/mo each.
• Enterprise — custom. Adds Claude Sonnet 4 + GPT-5 Search via API.
• 7-day free trial.

Pros

• More prompts at the Starter tier than Otterly Lite (50 vs 15) at roughly 3.3x the price
• Multilingual depth Otterly’s base plans don’t match
• Sentiment scoring widely cited as best-in-category

Cons

• 3-of-7 engine cap holds on every self-serve tier — Gemini comes at add-on cost
• Claude Enterprise-only via API
• EUR-denominated checkout adds friction for USD budgets

4. Scrunch (best for technical SEO teams that need named AI-crawler analytics alongside citation tracking)

Pricing model: flat per-plan. See best Scrunch AI alternatives for the deeper comparison.

Scrunch is the technical-SEO step-up. Core at $250/mo covers four engines (ChatGPT, Perplexity, AI Overviews, Copilot — the same four Otterly bundles on Lite and Standard) with 125 unique prompts, 5 user seats, and a 7-day free trial. The Enterprise tier adds Claude, Gemini, Meta AI, AI Mode, and Grok along with the Agent Experience Platform — named AI-crawler analytics for ClaudeBot, GPTBot, and PerplexityBot at the page level, which Otterly doesn’t expose at any tier. Roughly 1.3x Otterly Standard, but a different product category: monitoring-plus-crawler-diagnostics rather than monitoring alone.

Key features

• 4 engines on Core, 9 engines on Enterprise
• Agent Experience Platform — named AI-crawler analytics (Enterprise-only)
• 125 prompts on Core (vs Otterly Standard’s 100)
• Citation, mention, and sentiment tracking
• 7-day free trial on Core

Pricing

• Core — $250/mo. 125 prompts, 4 engines, 5 seats, 1 brand workspace, 5 site audits/mo.
• Agency Core — $500/mo. 250 prompts, 4 engines, unlimited seats, 3 brand workspaces.
• Enterprise — custom. 9 engines, AXP, API, SSO.

Pros

• Agent Experience Platform — a layer Otterly doesn’t ship at any tier
• 125 prompts on Core vs Otterly Standard’s 100, at 1.3x the price
• 5 seats on Core (Otterly already offers unlimited, so this isn’t a swing factor)

Cons

• 8.6x Otterly Lite at the entry tier
• Claude and Gemini still Enterprise-only
• AXP is Enterprise-only — Core buyers don’t get the named-crawler layer

5. SE Ranking AI Search Toolkit (best for SEO teams that want AI visibility folded into a full SEO suite)

Pricing model: flat plan + flat AI Search add-on.

SE Ranking suits teams whose AI tracking ought to live next to their traditional rank tracking, backlink monitoring, and site audits. The Core SEO plan is $129/mo ($103.20/mo annually) and the AI Search add-on is $89/mo ($71.20/mo annually), landing the realistic floor at $218/mo combined. That’s roughly 1.2x Otterly Standard but ships the full SEO toolkit alongside the AI visibility layer. The AI Search add-on (branded “SE Visible”) tracks ChatGPT, AI Overviews, AI Mode, and Perplexity — four engines, no Claude — with 200 prompts on the entry add-on (double Otterly Standard’s 100).

Key features

• SEO + AI visibility in one workspace
• “SE Visible” dashboard for brand mentions, citations, and sentiment
• 200 prompts on the entry AI Search add-on
• 14-day free trial on Core with no credit card
• Unlimited user seats on every plan

Pricing

• Core (SEO) — $129/mo ($103.20/mo annually). 10 projects.
• AI Search add-on — $89/mo ($71.20/mo annually). 200 prompts, 4 engines.
• Combined Core + AI Search — $218/mo ($174.40/mo annually).
• SE Visible standalone — $189/mo Core / $355/mo Plus / $519/mo Max.

Pros

• Best fit when SE Ranking is already in the SEO stack
• AI Mode bundled in the add-on — Otterly treats AI Mode as paid add-on
• 200 prompts vs Otterly Standard’s 100 at comparable price

Cons

• No Claude in the AI Search add-on engine list
• Two line items to manage instead of one all-in plan
• 7.5x Otterly Lite at the combined-tier entry

6. Ahrefs Brand Radar (best for established SEO teams that want a search-backed AI prompt database, not just custom prompts)

Pricing model: flat per-plan.

Brand Radar takes a fundamentally different shape than Otterly. Instead of building visibility tracking around a user’s custom prompt set (Otterly’s prompt allowance is the gating resource — 15 on Lite, 100 on Standard, 400 on Premium), Brand Radar indexes 395 million-plus monthly prompts across six AI platforms — AI Overviews, AI Mode, ChatGPT, Perplexity, Copilot, and Gemini — derived from real search behavior. Any brand, topic, or vertical can be queried instantly with no prompt-allowance ceiling. Select platforms is $398/mo, All platforms is $699/mo and adds Grok plus 2,500 custom-prompt checks per month. Claude isn’t in the engine list at any tier — the same Claude gap Otterly has, on a much larger platform spread.

Key features

• 395M+ monthly prompts — the largest real-search-derived dataset in the category
• Integration with the broader Ahrefs SEO suite
• Up to seven AI platforms (Grok unlocks at All platforms)
• YouTube, TikTok, Reddit visibility on All platforms (beta)
• 90-day historical reporting

Pricing

• Select platforms — $398/mo. Individual platform selection across 6 engines.
• All platforms — $699/mo. 7 engines, 2,500 custom-prompt checks/mo, plus beta social tracking.

Pros

• No prompt-allowance ceiling at the query layer — Otterly’s 15-prompt Lite cap doesn’t translate
• AI Mode and Gemini both bundled at every tier
• YouTube, TikTok, Reddit visibility — sources Otterly doesn’t track

Cons

• No Claude coverage at any tier
• $398 entry is 13.7x Otterly Lite
• Less specialized as a pure AEO tool than Profound or Scrunch

7. Semrush AI Toolkit (best for SEO teams that want AI visibility inside their existing Semrush workflow)

Pricing model: flat per-domain add-on, multiplied by seats.

Semrush AI Toolkit is the natural fit when a team is already paying for Semrush. The Toolkit is a $99/mo per-domain add-on layered on top of a Semrush plan, or bundled into Semrush One starting at $199/mo. It tracks ChatGPT, Google AI (AI Overviews + AI Mode), Gemini, and Perplexity — four bundled engines including Gemini and AI Mode without the per-engine add-on math Otterly uses. Claude is Enterprise-only with no public price. The cost lever to model is per-seat billing: $99 is per domain per user, so three teammates with access on one domain costs $297/mo for the add-on alone — and Otterly’s unlimited-seat policy is the direct contrast.

Key features

• AI visibility data inside the Semrush dashboard alongside traditional SEO
• 25 custom prompts with daily rankings
• Sentiment analysis on brand mentions
• “People Also Ask” prompt discovery
• Bundled options via Semrush One

Pricing

• AI Toolkit add-on — $99/mo per domain, per user.
• Semrush One — Starter — $199/mo.
• Semrush One — Pro+ — $299/mo.
• Semrush One — Advanced — $549/mo.
• Claude tracking available on Enterprise only.

Pros

• Tight integration with existing Semrush SEO workflows
• Gemini and AI Mode bundled in the four-engine list — Otterly treats both as paid add-ons
• Bundled Semrush One option for teams that need both layers

Cons

• Per-seat multiplication makes team cost much higher than the headline — Otterly’s unlimited seats undercut this directly
• Claude Enterprise-only — same gate as Otterly’s Claude wall
• Sits on top of an existing Semrush bill rather than replacing it

How to choose the right Otterly AI alternative

• Claude and Gemini bundled on the entry tier at the lowest flat price: Geoptie — $49/mo for ChatGPT + Claude + Perplexity + Gemini.
• Enterprise programs across 10+ engines with SOC2 and HIPAA: Profound.
• Multilingual brand-mention tracking with granular sentiment: Peec AI (mind the 3-of-7 cap).
• Named AI-crawler analytics for technical SEO teams: Scrunch.
• SEO + GEO in one suite: SE Ranking AI Search Toolkit.
• Largest real-search-backed prompt dataset, no prompt-allowance ceiling: Ahrefs Brand Radar.
• SEO teams already on Semrush: Semrush AI Toolkit (watch per-seat multiplication).
• Free AI visibility tracking with no credit card and no time limit: geoptie.com/geo-rank-tracker.
• Overall best value: Geoptie.

FAQ

What are the best Otterly AI alternatives in 2026?

Geoptie, Profound, Peec AI, Scrunch, SE Ranking AI Search Toolkit, Ahrefs Brand Radar, and Semrush AI Toolkit. Geoptie is the best value for flat-priced multi-engine coverage with Claude and Gemini bundled on the entry tier; Profound is the enterprise pick for ten-engine coverage with compliance; Peec is the European mid-market option with the deepest sentiment scoring.

How much does Otterly AI cost?

Three self-serve tiers on monthly billing: Lite $29/mo (15 prompts), Standard $189/mo (100 prompts), Premium $489/mo (400 prompts). Annual billing carries a 15% discount across the board, taking effective monthly rates to $25, $160, and $422. Every paid tier includes the same four base engines (ChatGPT, AI Overviews, Perplexity, Copilot), unlimited team members, and daily tracking. AI Mode and Gemini are paid add-ons ($9 to $149/mo depending on tier). Claude is listed as an add-on with contact-only pricing.

Does Otterly AI track Claude?

Not on any self-serve plan. Claude appears in Otterly’s add-on table with no published price, meaning it’s contact-only — a sales conversation, not a self-serve checkbox. Alternatives that include Claude on self-serve plans include Geoptie ($49/mo Starter, bundled), Profound (Enterprise, with Starter and Growth pricing published below it), and Peec AI (Enterprise via API).

Is there a cheaper Otterly AI alternative?

At the four-engine base layer, Otterly Lite ($29/mo) is one of the cheapest paid AEO trackers in the category — most alternatives sit above it. The trade-off shows up at the second tier: Standard’s $189/mo for 100 prompts is roughly 3.9x Geoptie Professional’s $99/mo for the same prompt count, with Claude and Gemini bundled instead of treated as add-ons. For teams whose Lite plan is fine and won’t grow, alternatives are mostly more expensive; for teams who’ll outgrow Lite within a quarter, Geoptie Starter and Professional price more efficiently.

What does Otterly AI’s prompt allowance actually buy?

A prompt is a query Otterly runs daily across the four base engines. Lite’s 15 prompts means 15 distinct queries tracked daily; Standard’s 100 prompts means 100 queries; Premium’s 400 means 400. Each base-engine refresh is bundled — there’s no per-engine multiplier on the base four. Add-on engines (AI Mode, Gemini) get the same prompt list applied at the add-on price tier. Teams modeling annual cost should include the add-on engines they’ll actually want, not just the base plan price.

Does Otterly AI offer a free trial?

Yes — 14 days across the Lite, Standard, and Premium tiers, with full feature access. Most alternatives in this list also offer free trials (Peec 7 days, SE Ranking 14 days, Scrunch 7 days). Geoptie’s free product at geoptie.com/geo-rank-tracker has no credit card and no time limit, which is a different proposition: a permanent free tier with limited prompts rather than a time-bounded trial of the full product.

What’s the difference between Otterly AI and Geoptie?

Both are flat-priced AI visibility platforms with daily tracking and citation analysis. Otterly covers four base engines (ChatGPT, AI Overviews, Perplexity, Copilot) with Gemini, AI Mode, and Claude as paid or contact-only add-ons, on a Lite-Standard-Premium tier ladder priced $29 to $489/mo. Geoptie covers four bundled engines (ChatGPT, Claude, Perplexity, Gemini) on a Starter-Professional-Enterprise ladder priced $49 to $199/mo. Different engine mix, different bundling philosophy: Otterly’s strength is its $29 entry and 50+ country coverage; Geoptie’s is Claude and Gemini included without add-on math at the entry tier.